Nordic Bet which is an online casino and sportsbook has announced that they have had a major upgrade that will improve the usability and enjoyment of their online players.  This new upgrade will improve the speed for users meaning that they will now be able to find interesting events to bet on much quicker.

Nordic Bet which is based in the Isle of Man stated that they contracted digital firm Cyber Duck Limited to help create their new user centred website design. Their whole concept relating to this new design was about excitement, fun and of course making the site as user friendly and simple as possible.

According to Joakim Stockman who is the Head of Online for Nordic Bet stated that the original website was built back in 2026 and that while improvements were made over the years they felt that the time had come to really listen to their online players.  The new website has some great personalisation features and it also features the fastest game search in the industry.  This is really important to Nordic Bet as their leading position in the market has always been based on excellent odds and they have made these games even easier to find.

The process of creating this new Nordic Bet website has taken a full year and the process involved brainstorming exercises with their key stakeholders.  There were also extensive customer surveys carried out and numerous eye tracking sessions with real users.  There were focus groups who tested everything too and they reported that the new Nordic Bet website is quicker, cleaner and more stylish.  They also concluded that user customisation was at the heart of the new website.

Nordic Bet has really gone from strength to strength and they have never been afraid to evaluate or improve their services.  If you haven't visited the Nordic Bet website in a while then maybe now is a good time to take a look and see what they have to offer.